A well-told tale can communicate your brand’s purpose and value — and create loyal customers. Here are 3 ways to do it right.
85 percent of consumers said they are more likely to shop with a small business that has custom/professionally printed materials
This is why you should learn from the best.
Let’s just say, it’s a lot better than dragging some guy off a plane, for sure.
Companies are expected to become activists on issues their customers care about.
‘Hmmm McDonald’s, let’s see what you wrote here,’ says Wendy’s.
Don’t think of an egg, is the idea. Think of this other thing, instead.
This is ingenious. But not for everyone.
There’s no denying that content is truly the king. To attract new customers and make more sales, you need to offer them value with quality content.
What the flavor of umami reveals about presenting an authentically fascinating first impression.
Two holiday cups? What is this?
The core of your marketing strategy is a message that expresses the essence of why a customer buys.
Your business doesn’t need a complex marketing strategy. It needs simple examples of these three components.
Sometimes, you shouldn’t take competition too seriously.
What has happened to fast food lately?
Take this opportunity to look back at 5 biggest PR mistakes of the last decade to ensure you avoid them
Should some ideas be left on the shelf? Try telling that to those who think they know the future.
New study reveals most brands are woefully unprepared for the post-mobile world of artificial intelligence. Here is the unexpected impact that AI is having on marketing efforts.
What has the world come to?
Fake news has hurt a variety of industries. Here are just a few.
So you’re thinking about hiring a digital marketing agency? Great, now it’s time to find the right company.
Here are five companies’ Facebook ads that represent different aspects of a Facebook sales funnel and what you can learn from them.
United will survive, and passengers will still travel. But there’s no sugarcoating how this has hurt the airline’s brand.