The core of your marketing strategy is a message that expresses the essence of why a customer buys.
Your business doesn’t need a complex marketing strategy. It needs simple examples of these three components.
Sometimes, you shouldn’t take competition too seriously.
What has happened to fast food lately?
Take this opportunity to look back at 5 biggest PR mistakes of the last decade to ensure you avoid them
Should some ideas be left on the shelf? Try telling that to those who think they know the future.
New study reveals most brands are woefully unprepared for the post-mobile world of artificial intelligence. Here is the unexpected impact that AI is having on marketing efforts.
What has the world come to?
Fake news has hurt a variety of industries. Here are just a few.
So you’re thinking about hiring a digital marketing agency? Great, now it’s time to find the right company.
Here are five companies’ Facebook ads that represent different aspects of a Facebook sales funnel and what you can learn from them.
United will survive, and passengers will still travel. But there’s no sugarcoating how this has hurt the airline’s brand.